Small companies are necessarily inferior to large companies. This is a snobbish view.
Many startups fail because of the concepts and mentality of entrepreneurs. Moreover, they still do not realize the core problem after failure, and still attribute it to "small funds, weak strength" and other reasons.
Small companies are necessarily inferior to large companies. This is a snobbish view.
Many startups fail because of the concepts and mentality of entrepreneurs. Moreover, they still do not realize the core problem after failure, and still attribute it to "small funds, weak strength" and other reasons.
If you think so, even if you give him the same funds as large companies, he will not be able to win the competition and succeed.
What are the advantages and weaknesses of large companies?
First of all, we need to analyze the advantages and weaknesses of large companies, so that we can know why large companies can be defeated. Don't you see, in the technology Internet and traditional industries, how many giants have fallen to the ground?
The advantages of large companies mainly lie in market position, talent scale, financial strength and popularity. For customers, for the same products and prices, of course, they choose large companies. Even if the price is a little higher, customers are willing to pay a premium because customers feel "reliable".
Because large companies have strong comprehensive strength, they have enough redundancy. Even if they go the wrong way, they still have the opportunity and room to start over. For example, even if a giant like Microsoft has missed opportunities for many years and faces talent loss and business failure, it can still seize new opportunities and stage a "return of the king".
What are the advantages and weaknesses of small companies?
The advantages and weaknesses of small companies are relative to large companies. The advantages of small companies are five words: small ships are easy to turn around
It means flexibility and mobility. We look at Huawei and many successful Internet companies. They also established their own relative advantages in the early stages of their entrepreneurship.
In addition, the key to the success of small companies lies in innovation, whether it is in technology or ideas and models. The differentiated advantages brought by this innovation will bring a period of "golden growth period" to startups. But the weaknesses of startups are also obvious, as Ren Zhengfei said:
As a small company, there may be world-class inventions, inventions that are beyond the times, but once this invention is noticed by large Western companies, they may make products that are much better than ours in a very short time. When their products cover the world, our products will not be sold.
Therefore, it is best for small companies to remain silent in the "seedling stage", and at the same time, they are the fastest and most efficient, and grow to a certain scale before large companies react. Large companies have sufficient funds to advance in multiple paths and stages in the main channel, using investment-intensive methods to shorten the time of exploring directions. However, small companies can only "contribute their efforts to one hole", and this point should be paid special attention to. Startup companies should not be opportunistic, but should be willing to be lonely and do one thing well, otherwise there is no way to make a breakthrough.
